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Welcome to the London Academy Beauty Limited privacy policy
London Academy of Beauty Limited (which in this policy is referred to as “LAB”, “our”, “us” or “we”) respects your privacy and is committed to protecting your personal data when you visit and interact with our website. This may include personal information such as your personal data, email address and other specific information about you.
We will use the information that we collect about you in accordance with:
The Privacy policy is broken down into subheading so you can easily navigate to specific areas as set out below. Please also refer to the Glossary to understand the meaning of some of the terms used within this policy
CONTENTS:
1. IMPORTANT INFORMATION AND WHO WE ARE
Purpose of this Privacy Policy
This privacy notice aims to give you a clear explanation about how we collect and use your personal data through your use of our website to complete or submit a form on our website, register for courses, purchase products or services, use our student portal or sign up for newsletters, events or promotions or other marketing materials.
This website is not intended for children and we do not knowingly collect data relating to children via this website.
It is important that you read this privacy notice together with any other privacy notice or fair processing notice, and other communications we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy notice supplements the other notices and is not intended to override them.
Who we are
London Academy of Beauty Limited is a company registered in England (Company registration number 09561114). Our registered office is at The Chocolate Factory, 5 Clarendon Road, London N22 6XJ. The website www.londonacademyofbeauty.com is owned and operated by the London Academy of Beauty Limited. Your use of this website and any dispute arising out of such use of the website is subject to the laws of England and Wales
Controller
London Academy of Beauty Limited is a data controller of your personal data to which this privacy policy relates.
Data Protection Manager
The Data Protection Manager’s role includes overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact our Data Protection Manager using the details below.
Data Protection Manager: Francine Williams
Email: info@londonacademyofbeauty.com
Changes to Privacy policy
This privacy policy may change from time to time. Most recently it was updated on 24 May 2018.
Please visit this section of our website periodically in order to keep up to date with changes to our privacy policy or you may want to check it each time you provide personal data to us.
The need for you to inform us of changes to your personal data
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us by contacting us.
Third Party Links
This website may include links to third-party websites, social media networks, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.
Our use of Data
We will retain any data submitted for as long as the company has legitimate interest in the data, such as for informing you of courses requested through your enquiry with LAB or for the purpose of any analytical reporting. If you go on to book a course or enter into another contract with us, we may hold your personal data for longer. All personal Data is stored securely in accordance with the principles of the relevant data protection legislation.
2. INFORMATION WE MAY COLLECT ABOUT YOU
Personal data or information means any information about an individual from which that person can be identified. It does not include data where the identity has been removed, i.e. anonymous data.
We may collect, use, store and transfer different kinds of personal information about you which we have grouped together as follows:
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
If, in connection with any of our marketing events, you (or your agent or someone else acting on your behalf) choose to provide to us information that falls within any of the Special Categories of Personal Data (for example, religious or health preferences in relation to food allergies or disabilities), then this privacy policy will apply.
If you fail to provide personal data
Where we need to collect personal information by law, or under the terms of a contract we have with you and you fail to provide that information when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to deliver courses or services to you). If you do not provide us with the requested data, we may have to cancel a product or service you have with us but if we do, we will notify you at the time.
3. HOW WE COLLECT YOUR DATA
We use different methods to collect information from and about you including through:
Direct interactions. You, your agent or someone else acting on your behalf, may give us your Identity, Biographical, Contact, Profile, Usage and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
order products from us;
request details of products or courses from us;
register for our courses;
create an account on our website or student portal;
consent to marketing materials being sent to you or request that we sent them to you;
subscribe to our publications
enter a promotion or survey; or
give us some feedback.
Automated technologies or interactions. As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies.
Third parties or publicly available sources. We may receive personal data about you from various third parties and public sources as set out below:
Technical Data:
from analytics providers based inside or outside the UK; we consider that this data may be personal data in the hands of the analytics providers, so please click here to link to the privacy policies of the analytics providers, search information and advertising networks (such as, but not limited to Google, Google Adwords, Facebook, Instagram, Twitter) that we currently use.
Metadata in documents we receive containing Identity, Biographical, Contact and Transaction Data and other personal data.
Identity, Biographical and Contact Data in relation to commercial contacts from providers of marketing lists based inside or outside the European Economic Area (“EEA”).
Identity, Biographical and Contact Data from publicly availably sources, such as Companies House, corporate websites and professional directories and based inside or outside the European Economic Area (“EEA”).
4. HOW WE MAY USE YOUR INFORMATION
We collect information from our users at several different points on our website and we may also gather or verify information with you when communicating with you by telephone, email, SMS text messaging, post or when accessing the Student area of our website.
We will only use your personal information when the law allows us to. Most commonly, we will use your personal information in the following circumstances:
In most cases we do not rely on consent as a legal basis for processing your personal data other than when it is legally required in relation to sending marketing communications via email or other electronic means. You have the right to object to direct marketing, or withdraw any consent to marketing that you have given, at any time by contacting us at info@londonacademyofbeauty.com or by clicking the unsubscribe link in any marketing email.
Purposes for which we will use your personal information
We have set out below, in a table format, a description of all the ways we plan to use your personal information, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Please note that we may process your personal information for more than one lawful ground depending on the specific purpose for which we are using your information. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
| PURPOSE/ACTIVITY | TYPE OF DATA | LAWFUL BASIS FOR PROCESSING INCLUDING BASIS OF LEGITIMATE INTEREST |
| To process an order for goods or services and take payments including managing payments, fees and charges, to collect payments. | Identity Contact Financial Transaction Profile Marketing and Communications | Performance of a contract with you Necessary for our legitimate interests to take and make payments |
To manage our relationship with you, including but not only: Notifying you about changes to our terms or privacy policy Asking you to leave a review or take a survey Communicating with you about events or promotions Managing your preference about how and what you would like us to contact you | Identity Education Medical Contact Profile Marketing and Communications | Performance of a contract with you Necessary to comply with a legal obligation Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) |
| To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) | Identity Contact Profile Marketing and Communications | Performance of a contract with you Necessary to comply with a legal obligation Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) |
| To use data analytics to improve our website, products/services, marketing, customer relationships and experiences | Identity Contact Technical | Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) Necessary to comply with a legal obligation |
| To make suggestions and recommendations to you about goods or services that may be of interest to you | Technical Usage | Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) |
| To keep internal records on course attendance and exam/essay outcomes | Identity Contact Profile | Performance of a contract with you Necessary to comply with our legal obligations Necessary for our legitimate interests (to keep our records updated, ensure course completion and to study course outcomes) |
Marketing
We use our legitimate organisational interest as the legal basis for marketing communications. We use personal data that we have stored about you to provide you with information on our products, promotions and services that may be of relevance to you.
We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. We have established a variety of mechanisms by which you can manage your preferences for marketing or register your objection to direct marketing at any time, as follows:
We may use your Identity, Contact, Technical, Usage and Profile Data to form a view (though not using automated decision-making) on what we think you may want or need, or what may be of interest to you. This is how we decide which services, events and offers may be relevant for you (this forms part of our marketing activities).
You will receive marketing communications from us where we have a Legitimate Interest for sending it or where you have given us your consent to send you marketing communications.
This may include (but is not limited to) if you have attended our courses or used, enquired about or purchased goods, products or services from us or any other information you may have requested from us, or where you have provided your details to us whilst studying with us or at any other time – and where you have not opted out of receiving the marketing.
We will retain your personal data for marketing purposes and use this along with any contact preferences you may have told us about.
5. DISCLOSURE OF YOUR DETAILS TO THIRD PARTIES
We may share your personal data with:
We require all third parties to whom we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow such third parties to process your personal data for specified purposes and in accordance with our instructions. We will not disclose your personal data to any other third parties without your specific consent unless we are required to do so by law.
If we partner with a third party whose services we feel may be of interest to you, we will always contact you to ask for your express opt-in consent before any communications are sent. We do not sell or pass your personal data to any third parties for any purposes unless we receive specific consent from you to do this.
6. SECURITY OF YOUR PERSONAL INFORMATION
We take every precaution to protect our users’ information. When users submit sensitive information via the website, your information is protected both online and offline. When our registration/order form asks users to enter sensitive information (such as credit card number and/or contact information), that information is encrypted and is protected with 128-bit encryption over an SSL connection. While on a secure page, such as our shopping cart checkout forms, the lock icon on the address bar of Web browsers such as Google Chrome, Mozilla Firefox or Opera is displayed as locked. Furthermore, when accessing content and/or uploading documents to the Student Portal website, you are protected through an SSL (HTTPS) connection. Kindly reconfirm the HTTPS is displayed on the address bar for full satisfaction prior to entering any sensitive detail
Any details you give will remain completely confidential. All data gathered will be processed using our secure customer relations management cloud-based software system which is supplied by the third-party provider. We are committed to ensuring that your information is secure and in order to prevent unauthorised access or disclosure, we use only an online software system that has security management processes in place which are compliant with the requirements of ISO 27001.
An email will be sent to you to provide access to the Student Portal website initially (if relevant to your course booking), at which time you will be able to set your own login password and confirm the contact details held about you. Having gained access to the Student Portal website, we would strongly recommend that you do not divulge your username and password to anyone. Please ensure that others cannot access any of your personal data especially when using a shared or public access computer terminal or open connection to the internet.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
International Transfers
We will not transfer, process or store your data anywhere that is outside of the European Economic Area, unless we have a contractual agreement in place that is of an equivalent standard to GDPR.
7. DATA RETENTION
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
In some circumstances you can ask us to delete your data – please see below.
In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.
Opting Out
You can contact us at any time to change your communication preferences, or you can ask us to stop sending you marketing messages at any time by:
Where you opt-out of receiving electronic marketing communications, this will immediately remove you from our mailing list and from receiving further marketing communications from us.
This will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.
You will still receive email notifications pertaining to existing course enrolments, booking confirmations and updated related to the course.
Similarly you can also ask third parties to stop sending you marketing messages at any time
Change of Purpose
We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please Contact us.
If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.
Cookies
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable, delete or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see our Cookie Policy.
8. YOUR LEGAL RIGHTS
In certain circumstances, you have the right to:
Request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
You will not have to pay a fee to access your personal information (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
What we may need from you
We may need to request specific information from you to help us confirm your identity and verify your right to access the requested personal data (or to exercise any of your other rights). This is a security measure to reduce the risk of disclosure of personal data to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
Time limit to respond
We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
9. YOUR FEEDBACK AND CONTACTING US
Complaints
You have the right to make a complaint at any time to the Information Commissioner’s Office (“ICO”), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.
Contacting Us
Please get in touch with us if you have any questions about any aspect of this privacy policy, and in particular if you would like to object to any processing of your personal information that we carry out for our Legitimate Interests.
Please also contact us if you have any questions about the information we hold about you, or to change your contact preferences with us:
Email us: info@londonacademyofbeauty.com
Call us: 020 3070 2922
10. GLOSSARY
Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us.
Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.
Comply with a legal or regulatory obligation means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.
Third parties:
Service providers acting as processors based who provide IT and system administration services.
Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors and insurers who provide banking, legal, insurance and accounting services.
HM Revenue & Customs (and like bodies outside of the UK), regulators and other authorities who require reporting of processing activities in certain circumstances.
Shipping Companies and Suppliers means those third-party shipping companies e.g. Royal Mail, UPS etc we use to ship orders of physical products such as starter kits, and third party suppliers of products such as starter kits which supply products direct to our customers. Information may be provided to these companies only with the express purpose of being able to directly supply your ordered product/service to you. These companies do not retain, share, store or use personally identifiable information for any secondary purposes.
London Academy of Beauty
40 Cumberland Road
London. N22 7BU
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London Academy of Beauty Ltd
Registered in England & Wales
Company Registration Number: 09561114
Secure Payments, all prices are in GBP